Charlie Roberts
IMG Year 2 Portfolio
Marketing Role Research Plan - History
1. How am I going to research this?
I feel as though one of the most important areas to look into when looking into the history of marketing would be the different forms that marketing has shown over the years. If I can find the ways / methods that were used for marketing (when marketing was first used) I will be able to make comparisons to the marketing of today age.
2. Where am I going to look first?
I feel as the most likely place / easiest place to find information will be online.
3. Where else could I look?
It wouldn't surprise me if there were books on marketing within the college / Colchester library
4. Who could I speak to in order to find out more?
If required, I could ask the teacher who runs the marketing workshops for more of an insight of how marketing as a whole has changed over the years.